Rawlings Unveils “Neuro Responsive Gear” Football Helmet

September 2nd, 2010

Currently, there are three major players in the football helmet marketplace: Schutt, Riddell, and Adams. Schutt and Riddell together account for over 90% of helmet sales in the U.S. So, is there room for another major brand to compete? Rawlings seems to think so.
Rawlings’ introduction of its new NRG football helmet this fall indicates a real commitment to football by a company that is best known for its baseball equipment tradition.

“NRG” (Neuro Responsive Gear) will be the flagship brand name for the Rawlings helmet line, which will include the NRG Quantum for elite-level competition and the NRG Momentum for youth players. Rawlings has already made headway into football with shoulder pads and its popular Zoombang protective gear. See Rawlings’ full line of protective equipment and a sneak peak of the NRG helmet here.

“Best-in-class head protection is a signature attribute of the Rawlings brand, and that core value is at the heart our new Rawlings NRG football helmet line,” Rawlings president Robert Parish said.
The concept of providing a football program with everything from uniforms to protective gear to helmets and shoulder pads is impressive, to say the least. It’s a complete package and it appears Rawlings is poised to make some noise in the industry. It will be interesting to see if Rawlings can emerge as real contender in the football helmet market over the next few years.

The NRG football helmet is being seeded this fall ahead of a nationwide launch in 2011.


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Rawlings NRG Football Helmet

September 2nd, 2010


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Schutt Football Helmet Testing with AiR Maxx TPU Cushioning

August 2nd, 2010


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Can He Dunk? Project

July 13th, 2010

Our friend Peter Robert Casey recently posted an interesting article about a new experiment that’s underway called Can He Dunk?. The project that launched last week, showcases a group of high school basketball players who can’t dunk, puts them through a rigorous (goal specific) 10-week training program, and measures the results at the end. The mastermind behind the project, Alan Stein, is an internationally renowned strength and conditioning coach. He says that the purpose of this project is “to show the world the realistic results you can attain from proper training. We aim to prove how fraudulent those folks are that claim they can help you get a 50” vertical or improve a player’s vertical jump by 12 inches in 6 weeks”, but also adds “we make no promise that any of the participants will be able to dunk. We are merely showing real players with real results.”

Check out the preview video and be sure to Follow the players progress.


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Cutters Gloves Acquires Nokona

July 7th, 2010

In breaking news, Cutters Gloves has acquired majority ownership in Nokona, one of the original American-made baseball glove companies. This makes for an interesting merger as Cutters (entering its 14th year of operation) is known to be a market leader in cutting-edge, innovative, high-performance gloves for football, baseball, and golf. While Nokona (entering its 85th year in existence) is known for its deep rooted traditionalism and its legacy for high quality, hand-crafted fielding gloves.

The question remains as to what effect the flash of Cutters Gloves will have on the look, feel, and performance of the Nokona product line. What do you think?


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